The Bullets Wireless stands out in the crowded headphone market with its unique properties. It offers an exceptional audio experience, with just 10 minutes of charge providing up to 5 hours of sound. The design is a testament to freedom - freedom from wires and charging stress. It also offers the convenience of effortlessly switching between music, calls, and Google Assistant. The new Magnetic Control feature, which allows users to control their music by simply clipping the Bullets together magnetically to turn them off, adds to the uniqueness of the design.
The realization of this design is a testament to the innovative use of technology. The Bullets Wireless adopts magnetic control, automatically stopping the music when the bullets are fitted and restarting it when they are loosened and worn on the ears. The cavity is made of high precision polished anodized aluminium alloy, with a glass transfer-printed surface cover finely brushed to the highest industry standard. The skin-friendly neckband is a result of high precision surface spraying techniques.
The design process was a meticulous one, with product definition planning based on market research to identify market pain points. The core of the product was high sound quality, with the horn-like shape as a highlight. The design team, which included Hope.Liu, Jade.Tang, Ryan.Ruan, May.Ye, Qing.Liu, Hanna.Pei, Bo.Wei, Mac.Ma, and Kwan.Guo, worked tirelessly over eight months to bring this design to fruition.
The design faced challenges in production, particularly in meeting the high-quality appearance standards. However, the combined efforts of the designers, engineers, and front-line production team ensured the achievement of the best appearance. The design was launched in 751D PARK, Beijing in May 2018.
The OnePlus Bullets Wireless has been recognized for its innovative design, winning the Golden A' Digital and Electronic Device Design Award in 2019. This award is granted to marvelous, outstanding, and trendsetting creations that reflect the designer's prodigy and wisdom. The Bullets Wireless is indeed a venerated product that advances art, science, design, and technology, embodying extraordinary excellence and significantly impacting the world with its desirable characteristics.
Project Designers: OnePlus Industrial Design Lab
Image Credits: OnePlus Industrial Design Lab
Project Team Members: Hope.Liu
Jade.Tang
Ryan.Ruan
May.Ye
Qing.Liu
Hanna.Pei
Bo.Wei
Mac.Ma
Kwan.Guo
Project Name: OnePlus Bullets Wireless
Project Client: OnePlus Industrial Design Lab